Tierra's Ice Cream
A fresh, local, and organic ice cream brand that brings joy to every scoop. Known for its unique and unlikely flavor combinations, the brand combines quality ingredients with authenticity, evoking a sense of connection and indulgence. Inspired by the founder’s family nickname, Tierra's Ice Cream offers a personal, heartfelt touch, making every treat feel special—whether it’s shared with loved ones or enjoyed just for you.
Services
Brand Research & Audit, Target Audience Analysis, Full Logo Suite, Creative Direction - mood board, custom color palette, & typography, Brand Illustrations, & Brand Patterns
CREATIVE DIRECTION
Tierra's Ice Cream
The creative direction for Tierra's Ice Cream is rooted in joy, wonder, and togetherness, evoking the indulgent and exciting experience of enjoying unique, high-quality ice cream. The color palette features soft pastels—pinks, yellows, greens, and blues—creating a fresh, family-friendly, and inviting aesthetic. A full color library was developed to allow the brand to evolve with its wide variety of flavors while staying cohesive and recognizable. For typography, a script font was chosen to convey authenticity and a signature-like quality, reflecting the personal touch behind the brand. This foundation ensures that Tierra's Ice Cream feels approachable, exciting, and undeniably worth having.
It was such a pleasure working with you! You made everything so seamless and easy, and I truly appreciate how you brought my vision to life—it means so much to me. As always, everything looks great and I am super excited to execute the visual assets for my business!
Kenya
Founder, Tierra's Ice Cream
