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Thickerplots

An Atlanta-based literary community dedicated to celebrating diverse voices. They host monthly book club meetups to connect readers, spark meaningful conversations, and share a love for books and storytelling.

Services

Brand Research & Audit, Target Audience Analysis, Full Logo Suite, Creative Direction - mood board, custom color palette, & typography, Brand Icons, & Assets

CREATIVE DIRECTION

Thickerplots

Thicker Plots was designed to evoke a sense of community and belonging, creating a welcoming space for book lovers to gather. The color palette reflects this vision—earthy greens provide a grounding, serene feel, while warm yellow adds a sense of warmth and connection. Together, these colors set the tone for an inviting and reflective atmosphere. The mood board emphasizes togetherness, reinforcing Thicker Plots as a place where readers can engage and share their love for literature. To capture the sophistication often associated with books, a serif typeface was chosen, nodding to the classic fonts traditionally used in publishing.

Mood board for Thicker Plots brand identity
Alternate logo design for Thicker Plots
Primary logo design for Thicker Plots
Submark logo for Thicker Plots featuring initials or icon
Submark logo for Thicker Plots featuring initials or icon
Branded merch mockups for Thicker Plots—shirt
Portrait of the founder of Thicker Plots

"Jas you were beyond phenomenal. I loved every minute of this experience, thank you for bringing my vision to life!!"

Nahtyka
Founder, Thickerplots
Branded merch mockups for Thicker Plots—tote bag
Members of Thickerplots
Submark logo for Thicker Plots featuring initials or icon
Submark logo for Thicker Plots featuring initials or icon
Submark logo for Thicker Plots featuring initials or icon
Submark logo for Thicker Plots featuring initials or icon
Submark logo for Thicker Plots featuring initials or icon
Founder of Thickerplots with an author
Tablescape with books
Alternate logo design for Thicker Plots

Your brand deserves the same thought, creativity, and intention that brought this one to life.

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